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MUST READS: Dad’s Effective YouTube Plea to Kids, Google Pays Up, Apple Hack: Not Just the Rich & Famous

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To help you keep up with what’s going on with kids, families, schools, and technology, we’ve compiled a list of stories, tips, and insights, we’ve found most useful over the past week.

This week: Dad’s Effective YouTube Plea to Kids, Google Pays Up, Apple Hack: Not Just the Rich & Famous

Vote for Videos that Inspire Social Good

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Cisco is proud to sponsor the DoGooder Video Awards for the third year in a row. These awards recognize the creative and effective use of video in promoting social good.

The submissions included a wide array of funny, moving, and informative videos that embraced strong storytelling to communicate important messages. It was a difficult task, but the DoGooder Team has chosen the finalists -- and now it’s up to the public to choose the winners.

Winners of 2013 DoGooder Video Awards Announced

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By Alexis Raymond

Today, four videos that were created to inspire social change were named the winners of the seventh annual DoGooder Video Awards.

Can You Make It Go Viral? How Video Can Boost Your CSR Communications.

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You’d like your new video to get a million hits on YouTube, to be shared endlessly on Facebook and Twitter, and to become the talk of the BSR conference next year in San Francisco.

But will it?

Perhaps not, but don’t despair. Adding video to your CSR website can still be a substantial boon to your communications efforts. And it doesn’t even need to involve a cat playing the piano.

Social Media for Social Good at #SIS12

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The upcoming Social Innovation Summit is going to be a great event fostering unique conversations and giving participants the chance to interact in dynamic, interactive workshops. In particular, the “Social Media for Social Good” workshop, held on May 30th, at 3:30 p.m., will be chaired by Waggener Edstrom’s very own Jennifer Houston, President of Studio D.

Calling All Nonprofits: Does Your Video Tell a Powerful Story?

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Did you know that by the end if 2012, videos will account for 50 percent of all Internet traffic?

Online videos are powerful storytelling tools. Many nonprofits are using them to attract donors and volunteers, and to multiply the impact they can have on the people and communities they serve.

As a sponsor of the 2012 DoGooder Nonprofit Awards, Cisco will get a chance to recognize four nonprofits that have successfully used video to create meaningful, positive change.

How Facebook and Twitter are Changing the Business World. And How They Aren't.

Connecting With the Village in Your Pocket
Summary: 

I heard through the Tweetvine that Twitter, Facebook, and YouTube are changing the world, creating entirely new ways of reaching customers and doing business.  Social networking lets you connect with a finely tuned group of people on their computer and on their phone, everywhere they go. But social networking and new media are just tools that help us do the same things businesses always have, building the trust and relationships that good businesses are built on. That part hasn’t changed at all, and that’s the piece that is often missing.  Here's how you can get the most out of social networking to build a business that people know, trust, and want to do business with.

Read more at Glenn Croston's Fast Company blog

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I heard through the Tweetvine that Twitter, Facebook, and YouTube are changing the world, creating entirely new ways of reaching customers and doing business.  Social networking lets you connect with a finely tuned group of people on their computer and on their phone, everywhere they go. But social networking and new media are just tools that help us do the same things businesses always have, building the trust and relationships that good businesses are built on. That part hasn’t changed at all, and that’s the piece that is often missing.  Here's how you can get the most out of social networking to build a business that people know, trust, and want to do business with.

Read more at Glenn Croston's Fast Company blog

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