LISHED De Beers Group's Venetia Mine's Sticker Sales Bring Fundraising Award

De Beers Group’s Venetia mine in South Africa has won an achievement award for the excellence of its support for disabled people.
Jul 7, 2017 8:30 AM ET

The award from the charity Casual Day was for being the best performing company in the Limpopo Province by raising the most money in sticker donations during 2016.

Casual Day is South Africa’s foremost fundraising campaign for people with disabilities. About 4,500 companies, 100 schools and 400 organisations take part in the annual event.

Employees and stakeholders bought stickers for R10 (US75c) to allow them to dress casually on the day. Sticker sales brought in R14,357 (US$1,064), an amount matched by the company, so R28,715 (US$2,128) was donated to the Musina Disability Forum. On the day, employees dressed according to the ‘Up your game’ theme.

Cynthia Khoali (pictured above), Corporate Affairs Practitioner at the mine, said: “We take pride in campaigns like this one as they impact positively on the lives of people living with disabilities in our communities.”

She thanked stakeholder partners such as the Musina Local Municipality and various NGOs, which also sold stickers. This year’s Casual Day, with the theme ‘Celebrate diversity with persons with disabilities, takes place on 1 September.

About De Beers
De Beers is a member of the Anglo American plc group. Established in 1888, De Beers is the world’s leading diamond company with expertise in the exploration, mining and marketing of diamonds. Together with its joint venture partners, De Beers employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with mining operations in Botswana, Canada, Namibia and South Africa. As part of the company’s operating philosophy, the people of De Beers are committed to ‘Building Forever’ by making a lasting contribution to the communities in which they live and work, and transforming natural resources into shared national wealth. For further information about De Beers, visit

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