Leading the Way: HP Takes Social Innovation Global

Dec 20, 2012 4:30 AM ET

(This article was posted by Michael Thacker, Global Media Relations, HP)

What does it mean to be a global citizen in an increasingly competitive business climate? Since Bill and Dave first flicked on the lights of innovation in 1939, HP has utilized groundbreaking technologies to meet the challenges posed by our ever-changing world. This means aligning business goals with real social benefits.

As the calendar turns to 2013, HP leadership still holds the belief that products must make a positive difference in the lives of customers. New challenges posed by population growth and energy shortages have only strengthened this philosophy.

Gabi Zedlmayer, Vice President of HP's Sustainability & Social Innovation team, recently reinforced HP's commitment to global citizenship during Discover 2012 in Frankfurt, Germany. In this video, Gabi explains how HP is leveraging technologies to improve access to vital resources across the globe.

Watch HP Discover Live: Social Innovation with Gabi Zedlmayer