Business Surveys CSR News

Consumer Interest in Green Products Expands Across Categories

Developing countries place higher value on green products, while price continues to be a factor in developed countries
Press Release

Seventh Generation, Whole Foods, Tom’s of Maine
Top 2011 US ImagePower® Global Green Brands  

New Study: Consumers Demand Companies Should Engage in Cause-Marketing & Corporate Social Responsibility Initiatives

Consumers Willing to Pay More & Travel Out of Way for Cause-Marketing Products; 83% will leave their company if it employs child sweatshop labor
Press Release

(3BLMedia/theCSRfeed) CHICAGO, IL - Dec. 15, 2010 - Two new public opinion surveys released today by Do Well Do Good, LLC indicate that consumers demand that companies should engage in cause-marketing and corporate social responsibility programs. Over 88% of consumers think companies should try to achieve their business goals while improving society and then environment and 83% of consumers think companies should support charities and nonprofits with financial donations.

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