We're pleased to share our newest environmental research, the 2012 Cone Green Gap Trend Tracker, the third in a series of benchmark surveys examining American consumers' perceptions of environmental marketing. The good news: Americans continue to buy with the environment in mind. The bad news: consumers are not necessarily trusting companies' environmental claims.
Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Blog
The Forbes Magazine article, How to Be a Top 50 Innovator, discusses the characteristics of sustainable business leaders and compares the companies at the top of the list. While new product development is often a mark of innovation, this Top 50 list represents a much broader perspective. Which path is your business currently pursuing?
Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Blog
“Businesses today are operating in an ever more interconnected and globalized world. Supply chains stretch across continents and are vulnerable to disruption. Consumer demands and government policies are changing rapidly and will impact your bottom line if your business does not respond.”
Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Blog
Do you fall prey to routine habits out of convenience or do you take extra steps to embrace sustainability concepts in your daily life? It seems in recent years being busy has become the rule rather than the exception. With busy comes conveniences and sometimes conveniences means having to compromise on values. Fortunately, that's no longer the case. With growing eco awareness sprouting more and more environmentally friendly options, those living a busy and sustainable lifestyle can take easy eco action. Take for instance, junk mail.
(3BL Media) Copenhagen - 28 March 2012 – The Schwarzenegger-backed Sustainia project is gathering 100 solutions for a sustainable tomorrow. Titled Sustainia100, the solutions will be delivered to decision-makers during Rio+20 to inspire discussions. In addition, solutions selected for the Sustainia100 will be registered as nominees for the Sustainia Award. Submissions of projects are open until 20 April via sustainia.me.
Most Americans Don’t Believe Companies Are Addressing All Environmental Impacts
Press Release
(3BL Media) Boston -March 27, 2012 - Eight-in-ten Americans don’t believe companies are addressing all of their environmental impacts, and only 44 percent trust companies’ green claims. This skepticism may even affect sales. In fact, as many as 77 percent would be willing to boycott if misled, according to the 2012 Cone Green Gap Trend Tracker.
Once again, we are faced with a “computer glitch” or “technical blip” in the increasingly volatile world of high frequency stock trading.
On Friday, BATS Global Markets, operator of a relatively new stock exchange that has captured 11% of all U.S. trading activity, was forced to withdraw its own IPO and refund all investors because its system crashed in the middle of the first day of trading.
Not only was its own stock offering wiped out, but trading of Apple shares was also halted on its system Friday due to the software problem.
Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Blog
"As many of us are wrapping up our 2012 budgeting and planning process, one thing continues to worry even the most seasoned senior executives: Market Volatility. Twenty-eleven has been a year in which volatility reached historic levels, and one in which even the most experienced of global investors increasingly worried about risk as the year progressed. In this kind of market even the best spiked egg nog may have difficulty calming the fears of the investment community.
