Cause Marketing CSR News

America Recycles Day 2012 Announces Open Registration for Local Events

Join the national celebration of American recycling by hosting a local event. Get free resources!
Press Release

(3BL Media) Washington, DC - August 21, 2012 – Online registration is now open for Keep America Beautiful’s America Recycles Day (ARD), the one day to educate and motivate people about the importance of recycling to our economy and for our environmental well-being.

Recognized annually on Nov. 15, ARD celebrates the benefits of recycling while providing an educational platform that helps raise awareness about the value of reducing, reusing and recycling – every day – all throughout the year.

Smart & Generous Disaster Relief Giving: #C4Gchat Recap

Blog

By Allison McGuire

If you missed our latest #C4Gchat, never fear—we have your recap here!

Focus on Corporate Citizenship Leadership

Leadership is key to effectiveness
Blog

At the heart of advancing corporate citizenship is organizational change, and that change comes in many forms. Whether it's the creation of strategy, the development of management structures, systems and policies, engaging employees and senior management, aligning initiatives to support the business, or embedding corporate citizenship into the culture and fabric of the business - these are all change challenges faced by corporate citizenship professionals. But no matter which challenges they face, the ability to lead effectively is critical.

Keep America Beautiful Kicks Off Second Annual Recycle-Bowl Competition

Visit Recycle-Bowl.org to Register Your School Today!
Press Release

(3BL Media) Stamford, CT - August 8, 2012 – Keep America Beautiful, the nation’s largest volunteer-based community action and education organization, is again teaming up with Nestlé Waters North America to announce the launch of the second annual Recycle-Bowl youth recycling competition.

Ford Teams Up with e-Cycle to Fight Diabetes

e-Cycle, the leading mobile buyback and recycling company, will donate $1 to JDRF for each mobile phone collected at Ford locations nationwide
Summary: 

Ford is proud to partner with e-Cycle, the first mobile buyback and recycling company to receive the stringent e-Stewards certification, on a month-long initiative to raise funds for Type 1 diabetes (T1D) research while recycling wireless phones. As part of the program, thousands of employees at Ford buildings and plants across the U.S. will collect their personal mobile phones for shipment to e-Cycle's facility in Hilliard, Ohio, where the devices will be recycled to the highest environmental standards.

Article

Ford is proud to partner with e-Cycle, the first mobile buyback and recycling company to receive the stringent e-Stewards certification, on a month-long initiative to raise funds for Type 1 diabetes (T1D) research while recycling wireless phones. As part of the program, thousands of employees at Ford buildings and plants across the U.S. will collect their personal mobile phones for shipment to e-Cycle's facility in Hilliard, Ohio, where the devices will be recycled to the highest environmental standards.

Whataya Want From Me?

Blog

By Allison McGuire

We Millennials have been accused of many things. (Lazy, selfish, soulless, greedy, to name a few.) While I’ve already written a rebuttal to some of those myths, I thought I’d put the question to you:

Follow Friday Feature: 2013 Ford Escape Hunger Drive

Blog

By Kate Olsen

Ford has teamed up with Feeding America for a new cause marketing campaign.  The campaign goals are twofold: to help provide meals to the hungry in America and to showcase the all-new 2013 Ford Escape. Ford is calling this the 2013 Ford Escape Hunger Drive.

Snackable CSR = Bites of Good

Blog

By Allison McGuire

While I’m not sure that forward-thinking Intel coined the terminology, “snackable” corporate social responsibility (CSR) is a growing trend. Many companies are switching gears from producing a once-a-year lengthy CSR report to engaging in a more colloquial, story-driven dialogue.

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