Marketing CSR News

Porter Novelli COVID-19 Tracker, Wave IV: Leadership During the Virus Crisis

Blog

The changing landscape of the COVID-19 crisis calls for in-the-moment data and insights, so today, we are fortunate to share the fourth wave of the Porter Novelli COVID-19 Tracker: Leadership During the Virus Crisis.

National Trust for Historic Preservation and American Express Announce First-Ever “Virtual Preservation Month”

These 31 days of experiences help people at home enjoy the beauty and comfort of historic places
Press Release

The National Trust for Historic Preservation, in partnership with financial supporter American Express, has opened a window to the world of adventure during Preservation Month this May.

Virtually Experience the Porter Novelli Purpose Summit

Blog

The COVID‐19 crisis is accelerating the transformation of business – one that solidifies the private sector mandate of a stakeholder‐first, rather than shareholder‐only, mentality. We’ve kept a pulse on this shift, brand action and stakeholder expectations, revealing that 75% of the U.S. public believes business must take action to protect employees, care for communities and support front-line workers in the fight against COVID‐19. Companies who have rapidly and authentically met this expectation demonstrate Purpose – at its finest.

Charity: Food

Blog

During the COVID-19 pandemic crisis, the issue of food security for vulnerable communities and frontline responders has taken on increased relevance and importance. There are hundreds of nonprofit organizations that are working in this critical area around the world, and their efforts are to be congratulated, appreciated and supported by all of us. Here are five organizations that are responding in herculean ways to combat food insecurity and help those most in need during this health crisis:

Porter Novelli Purpose Summit: Day 2 Preview

Newsletter

This Friday will mark day two of the Porter Novelli Purpose Summit: Committing to Action Amid COVID‐19.

Porter Novelli Purpose Summit: Day 1 Preview

Newsletter

This Thursday, we will host Day 1 of the Porter Novelli Purpose Summit: Committing to Action Amid COVID‐19, which will take an in-depth look at how the pandemic is accelerating the transformation of business as a force for good. Conversations will highlight the actions of brands like L.L. Bean, Ben & Jerry’s, Georgetown University’s Business for Impact initiative, among others; insights from our extensive, ongoing research; and useful perspectives from Porter Novelli leaders.

On #GivingTuesdayNow, American Express is Expanding Its Global Support in the Fight Against COVID-19

Press Release

NEW YORK, May 5, 2020 /3BL Media/ - On #GivingTuesdayNow, we’re proud to recognize and support the heroic efforts of organizations, essential workers and others who are putting in countless hours to care for and provide relief to communities impacted by the COVID-19 pandemic.

At the start of this crisis, American Express mobilized quickly to back nonprofits leading the charge to provide protective equipment to frontline healthcare workers, research and develop vaccines and treatments, and feed communities impacted by COVID-19. 

American Express, Hilton and World Central Kitchen Partner to Support Frontline Healthcare Workers with Daily Meals

Program feeds frontline healthcare professionals staying for free in rooms donated by Hilton and American Express and enables some furloughed restaurant staff to return to work in Los Angeles, New York City and Washington, D.C.
Press Release

May 5, 2020 /3BL Media/ - American Express (NYSE:AXP) and Hilton (NYSE:HLT) recently teamed up to donate up to 1 million hotel room nights to medical professionals on the frontlines fighting COVID-19. Since April, hundreds of thousands of room nights have been booked.

Shifting Gears: Helping Furloughed Employees Find New Opportunities

Blog

The number of job losses due to the COVID-19 pandemic has been nothing short of staggering – with another 3.8 million people losing their jobs in the U.S. last week. While many companies have had to make the difficult decision to furlough employees, other industries are ramping up efforts to deal with increased need.

Unveiling the Porter Novelli Purpose Summit: Committing to Action Amid COVID-19

Blog

The COVID‐19 crisis is accelerating the transformation of business – one that solidifies the private sector mandate of a stakeholder‐first, rather than shareholder‐only, mentality. We’ve kept a pulse on this shift, brand action and stakeholder expectations, revealing that 75% of the U.S. public believes business must take action to protect employees, care for communities and support front-line workers in the fight against COVID‐19. Companies who have rapidly and authentically met this expectation demonstrate Purpose – at its finest.

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