Food Companies Adopt “Clean Label” Concept to Add Natural Ingredients

Food manufacturers and retailers are changing formulas and recipes in response to increasing consumer demand for healthier, more natural ingredients. From General Mills to Taco Bell, food makers are removing ingredients linked to obesity and diabetes, reports the Wall Street Journal. The latest player in the “clean label” movement is McDonald’s, which has announced the replacement of high fructose corn syrup with sugar in its sandwich buns. (Pepsico and Heinz, among others, have also removed the sweetener from their products.) McDonald’s is also taking out artificial preservatives and cutting back on chicken raised on antibiotics. The changes affect 50% of the food chain giant’s menu. That makes for a considerable shift toward a healthier diet for the millions who eat at Mickey D’s.

John Howell, Editorial Director

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