CA Technologies Funds Much-Needed Technology Upgrades for Boys & Girls Clubs of Silicon Valley Through CBS EcoMedia’s EducationAd Advertising Program
SANTA CLARA, CA, October 8, 2013 /3BL Media/ – On Monday, Boys & Girls Clubs of Silicon Valley joined CA Technologies (NASDAQ: CA) in celebrating the grand opening of the CA Silicon Valley Technology Center. The event kicked off an exciting collaboration whereby CA Technologies will provide critical technology upgrades, including both computers and computer software, for Boys & Girls Clubs of Silicon Valley through the unique EducationAd advertising program offered by CBS EcoMedia.
Dana Fraticelli, President and CEO, Boys & Girls Clubs of Silicon Valley, welcomed CA Technologies to Silicon Valley and thanked them for their generous support. Boys & Girls Clubs members were also in attendance.
CA Technologies will soon host a Tech Girls Rock workshop at Boys & Girls Clubs of Silicon Valley. The Tech Girls Rock initiative helps girls discover and cultivate an interest in information technology (IT), and ultimately in tech-related educational opportunities and careers. The workshop will include a full day of activities for tween and teen girls, who will participate in career exploration panels, engage in discussions on key IT trends and topics, and join in technology-focused challenges and projects for hands-on experience. CA Technologies employees also will be involved in the workshops, giving their time to provide real-world experience.
“Technology access and skill development is critical in preparing our young people for a great future,” said Dana Fraticelli, President and CEO, Boys & Girls Clubs of Silicon Valley. “We’re thrilled that CA Technologies will be hosting a Tech Girls Rock workshop to get girls at our Club excited about technology. Their support is also helping us make much needed technology upgrades to our Clubs.”
Tech Girls Rock is part of Boys & Girls Clubs of America‘s strategy aimed at ensuring that all members graduate from high school on time, are equipped for a post-secondary education and a 21st-century career. Boys & Girls Clubs of America serves four million youth through Club membership and community outreach annually, of which 45 percent are female youth.
“CA Technologies is proud to partner with Boys & Girls Clubs of America to support and promote STEM learning,” said Erica Christensen, vice president, Corporate Social Responsibility, CA Technologies. “With this recent contribution to Boys & Girls Clubs of Silicon Valley, our goal is to help build technology capacity and encourage the development of future leaders in IT and all STEM fields.”
“We’re so excited to partner with CA Technologies and Boys & Girls Clubs of Silicon Valley to put state-of-the-art technology equipment into the hands of bright young minds,” said Paul Polizzotto, President and Founder of CBS EcoMedia Inc. “CA Technologies financial support through EcoMedia’s EducationAd program ensures that the young students have the tools necessary to develop the skills needed in today’s world. We commend CA Technologies and their Corporate Social Responsibility program, CA Together, for its commitment to improving quality of life and supporting STEM education in the communities it serves. At EcoMedia, it’s our goal to fund -- through our EducationAd, WellnessAd and EcoAd programs -- a wide range of critical projects like this one.”
About CA Technologies
CA Technologies (NASDAQ: CA) provides IT management solutions that help customers manage and secure complex IT environments to support agile business services. Organizations leverage CA Technologies software and SaaS solutions to accelerate innovation, transform infrastructure and secure data and identities, from the data center to the cloud. Learn more about CA Technologies at www.ca.com.
About CA Together
CA Technologies is a global corporation with a local commitment. The company works to improve the quality of life in communities where its employees live and work worldwide and is fully committed to advancing social, environmental and economic sustainability. CA Together, the company’s Corporate Social Responsibility program, is driven by the core philanthropic focus of improving the lives of underserved children and communities around the world. CA Technologies does this by supporting organizations, programs and initiatives that enrich the lives and well-being of others with a primary focus on Science, Technology, Engineering and Math (STEM) education. CA Together activities encompass employee volunteerism and matching gifts; in-kind donations of CA Technologies products and services; and wide-ranging partnerships and philanthropic support to community organizations worldwide.
About Boys & Girls Clubs of Silicon Valley
Established in 1944, Boys & Girls Clubs of Silicon Valley has been at the forefront of youth development in Santa Clara County for nearly 70 years, providing quality after-school and summer programs for youth in predominantly low-income, underserved communities. Our mission is to inspire and empower all young people, especially those who need us most, to achieve their full potential as productive, responsible and caring adults. Across our 11 locations in Silicon Valley, we are able to serve nearly 3,000 children, ages 6-18, giving them a safe place to learn and grow. For more information, visit: www.bgclub.org.
About CBS EcoMedia Inc.
At EcoMedia, we're propelled by the desire to create positive social change; that's been our mission since we founded the company in 2002. In 2010, after successfully partnering with CBS on a wide range of environmental projects, EcoMedia became the newest addition to the CBS Corporation portfolio, exponentially scaling our reach across television, radio, interactive, publishing and outdoor media.
Through our patent-pending EcoAd, WellnessAd and EducationAd programs, an innovative twist on traditional advertising, advertisers are able to support much-needed local projects which in turn creates jobs, saves taxpayer money and improves the quality of life in communities nationwide. In the process, we’re fundamentally altering the advertising landscape, elevating the ordinary, traditional commercial – and media, in general – into a catalyst for tangible, quantifiable social change. Please visit ecomediacbs.com, like us at facebook.com/EcoMediaCBS or follow us at Twitter.com/EcoMediaCBS
By participating in EcoMedia’s EcoAd, WellnessAd and EducationAd advertising programs, EcoMedia’s advertisers agree to provide funding for projects we believe will have a beneficial effect upon the environment, health and/or education within local communities. EcoMedia’s advertising programs are not certification programs nor are the EcoAd, WellnessAd or EducationAd logos seals of approval. EcoMedia does not in any way certify, endorse or make any representations about EcoMedia program advertisers, their products or services.