Colombian Youth to Use Media for Social Change
(3BL Media / theCSRfeed) May 4, 2011 - PCI-Media Impact (Media Impact) and Fundación Social have partnered to launch four new Entertainment-Education (E-E) initiatives to promote youth participation in the design of community development plans throughout Colombia. Entertainment-Education is the purposeful incorporation of educational content into entertaining media to simultaneously inform and amuse audiences.
PCI-Media Impact empowers communities worldwide to inspire enduring change through creative storytelling.
For 25 years, we have worked with local partners to produce programs that address the most pressing social and environmental issues. Using our unique My Community methodology, we engage and empower audiences around the world to improve their own lives. Working with local partners, we change the world one story at a time. For more information, please visit: www.mediaimpact.org