Make-A-Wish® Receives Record Total Donation from Subaru Share the Love® Event

Subaru donates more than $3.6 million to help grant life-changing wishes for children with critical illnesses
May 6, 2019 9:00 AM ET
Press Release

PHOENIX, May 6, 2019, /3BL Media/ Make-A-Wish® has announced that the organization has received a $3.6 million donation through the 2018 Subaru Share the Love® Event. The donation is the largest amount that Subaru has generated for Make-A-Wish since becoming a national charity partner recipient eight years ago. Throughout the life of this relationship, Make-A-Wish has received a total of more than $20 million in donations through the Subaru Share the Love Event. The funds have allowed more than 2,100 wish kids nationwide to replace fear with confidence, anxiety with hope and sadness with joy due to the powerful impact of a wish come true.

From Nov. 15, 2018 to Jan. 2, 2019, Subaru donated $250 for every new Subaru vehicle purchased or leased to the customer's choice of one of four participating national charities, including Make-A-Wish. Local retailers could also select either one or two hometown charities from their local community where customers could direct their support. Many Subaru retailers chose their local Make-A-Wish chapter generating $760,800 in locally-driven donations.

"Subaru and its retailers continue to show that they understand the impact a wish can have on a child battling a critical illness," said Richard Davis, president and CEO at Make-A-Wish America. "Year after year, Subaru helps to grant wishes, and in turn, make the impossible possible for wish kids – an experience that has the potential to impact a child's treatment, and ultimately, their health."

"For the eighth consecutive year, Subaru has proudly supported Make-A-Wish as a national charity recipient of our annual Share the Love Event," said Thomas J. Doll, president and CEO, Subaru of America. "At Subaru, we are passionate about positively impacting local communities nationwide and the Make-A-Wish mission of giving life-changing wishes to the children who need it most allows us to bring that passion to life."

Over the last 11 years, the Subaru Share the Love Event has donated more than $145.7 million to local and national charities. To learn more about Subaru and the annual Share the Love Event, please visit

To find out how to join Subaru and others in making life-changing wishes possible for children with critical illnesses, visit

About Make-A-Wish 
Make-A-Wish® creates life-changing wishes for children with critical illnesses. We seek to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight their illness. Headquartered in Phoenix, Arizona, Make-A-Wish is the world's leading children's wish-granting organization, serving children in every community in the United States and in more than 50 countries worldwide. Together, generous donors, supporters, staff and nearly 40,000 volunteers across the U.S., grant a wish every 34 minutes, on average, somewhere in the country. Since 1980, Make-A-Wish has granted more than 315,000 wishes to children in the U.S. and its territories; more than 15,600 in 2018 alone. For more information about Make-A-Wish America, visit

About Subaru of America, Inc.
Subaru of America, Inc. (SOA) is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered at a zero-landfill office in Camden, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 630 retailers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive, Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise, which is the company’s vision to show love and respect to everyone, and to support its communities and customers nationwide. Over the past 20 years, SOA has donated more than $120 million to causes the Subaru family cares about, and its employees have logged more than 40,000 volunteer hours. As a company, Subaru believes it is important to do its part in making a positive impact in the world because it is the right thing to do.

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