consumer trends

Consumer Trends That Will Help Communicators in 2020

By Hailey Thompson
Summary: 

PR pros and marketers must keep tabs on what makes established and potential customers tick, the stimuli that motivate them, and how their habits and preferences are evolving. 

Article

PR pros and marketers must keep tabs on what makes established and potential customers tick, the stimuli that motivate them, and how their habits and preferences are evolving. 

Sustainability Now Drives More Consumer Purchasing Decisions, According to New Data from 2019 Paper & Packaging Consumer Trends Report

Consumer Emphasis on Sustainability Demonstrates Retailers Need to Step Up to Stay Ahead
Press Release

JAKARTA, November 6, 2019 – The majority of consumers include sustainability among the most important factors when determining their spending habits, according to new data released by Asia Pulp & Paper (APP) Sinar Mas from the 2019 Paper & Packaging Consumer Trends Report.

Corporate Sustainability & Consumers: 3 Trends Every Company Needs to Know

Blog

As the realities of climate change become more and more apparent, a commitment to sustainability is no longer just a nice-to-have for the companies of the world.

Antea Group's blog presents 3 consumer trends that demonstrate that sustainability is a growing societal value and a business imperative, especially in the eyes of consumers.

About Antea Group

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