If ever there was a time to reboot purpose, it’s now
It’s been a weird time since Goodness Matters, our annual client conference. We’ve gone from an air of inspiration and celebration to one of shock and uncertainty, as COVID-19 has reached pandemic levels.
But one thing has not changed. At Goodness Matters, we told the over 400 passionate CSR leaders in attendance that they are the most important people in their companies right now. And we believe that’s more true today than it’s ever been.
Many of the lessons learned from 9/11, the 2008 recession, SARS, natural disasters, and other times of crisis have provided companies with a strong foundation for the response to COVID-19. The world’s leading companies know this is a time to focus on corporate purpose and values and to think about the way they lead today with an eye towards the long term and getting us through this period of time.
By now, you’ve probably received at least a hundred emails from the companies you do business with outlining the measures they are taking to maintain business during this time, and the precautions they are implementing to help stem the spread of COVID-19. Open and transparent communication is absolutely essential at a time like this, and we have done the same…
And we want to convey a different message as well.
Every company is having internal conversations about how to respond to the COVID-19 pandemic. In an era where companies are fervently striving to be purpose-driven to appeal to employees, investors, customers, and communities, how can a company maintain clarity on its societal purpose?
Our new blog includes examples from 3M, Lyft, MasterCard, Microsoft, and more.
Leaders of the world’s largest companies discuss aligning stakeholder needs with core business strategy
NEW YORK, February 26, 2020 /3BL Media/ - Fifty CEOs who are a part of Chief Executives for Corporate Purpose (CECP)—a coalition of over 200 of the world’s largest companies that represent more than $6.6 trillion in revenues, $21.2 billion in social investment, 23 million hours of employee volunteerism, and $15 trillion in assets under management—met at CECP’s Board of Boards to examine the tough choices CEOs have to
Benevity Reporting now delivers automated giving and volunteering data for survey participants
CALGARY, Alberta, February 20, 2020 /3BL Media/ – Benevity, Inc., the global leader in corporate social responsibility (CSR) and employee engagement software, today announced a new strategic partnership with Chief Executives for Corporate Purpose (CECP), a CEO-led coalition of more than 200 of the world’s largest companies.
Winners will be Celebrated at Benevity’s 7th Annual Goodness Matters Conference
CALGARY, Alberta,January 23, 2020 /3BL Media/ - Benevity, Inc., the global leader in corporate social responsibility (CSR) and employee engagement software, today announced the list of finalists for the 2020 Corporate Goodness Awards (aka: The Goodies), which recognize progressive companies harnessing the power of Goodness through a modern approach to corporate philanthropy, social responsibility and employee engagement.
Benevity examined three years of workplace giving data to see whether the social issues everyone is talking about are the same issues people are taking action on. While the data shows that these topics make up less than 10% of overall giving, they also represent the largest spikes in giving immediately following politically charged events.
Corporate citizenship is rapidly changing. In recent years, corporate citizenship has transformed from a nice–to–have to a must–have for the largest multinational corporations. There is no longer any doubt whether business has a role to play in the overall good of society.
Politically Charged Events Drive Spikes in Donations, Indicating Social Issues Likely to Ignite People’s Passions During 2020 Election
CALGARY, Alberta, December 19, 2019 /3BL Media/ – Benevity, Inc., the global leader in corporate social responsibility (CSR) and employee engagement software, today released a report analyzing how current hot button political and social issues are impacting the charitable giving patterns of today’s top corporations.