Procter & Gamble Co. is sponsoring a National Geographic television series on efforts to combat extreme poverty, which will include digital, social media and print components. The goal is to align P&G more closely with the concept of social responsibility.
Six-Part Documentary Series Co-Produced by RadicalMedia, Premiering Fall 2019, Will Take Audiences Behind the Scenes of Major Advocacy Campaigns Driving Real Change for the World’s Most Marginalized People
Series to Feature Artists With a Shared Passion for This Movement, Including Uzo Aduba, Rachel Brosnahan, Hugh Jackman, Gayle King, Usher and Pharrell Williams
Press Release
Six-Part Documentary Series Co-Produced by RadicalMedia, Premiering Fall 2019, Will Take Audiences Behind the Scenes of Major Advocacy Campaigns Driving Real Change for the World’s Most Marginalized People
Series to Feature Artists With a Shared Passion for This Movement, Including Uzo Aduba, Rachel Brosnahan, Hugh Jackman, Gayle King, Usher and Pharrell Williams
From April 27 through May 1, the Major League Baseball Players Trust is joining forces with The Global Poverty Project’s Live Below the Line campaign to raise awareness and funds for the more than 1.2 billion people around the world living in extreme poverty (Learn more here.).
Through the Players Trust, Major Leaguers provide funding to support the work of several non-profits dedicated to helping improve the lives of people living below the poverty line. One such partner is Physicians for Peace.
NEW YORK, NY, Tuesday, April 14, 2015 – In a video released today by the Major League Baseball Players Trust, Major Leaguers LaTroy Hawkins and Drew Stubbs of the Colorado Rockies are featured grocery shopping on a budget of $15.00 in support of the upcoming Live Below the Line challenge.
Annual campaign features celebrities and influencers living on $1.50 for food and drink to raise funds and draw attention to 1 billion people living in extreme poverty
Summary:
RACHEL BROSNAHAN, ERIN RICHARDS, TAMZIN MERCHANT AND OTHERS WILL ALSO LIVE BELOW THE LINE TO RAISE FUNDS TO HELP END EXTREME POVERTY
Press Release
RACHEL BROSNAHAN, ERIN RICHARDS, TAMZIN MERCHANT AND OTHERS WILL ALSO LIVE BELOW THE LINE TO RAISE FUNDS TO HELP END EXTREME POVERTY
The Players Trust is joining Global Citizen’s Live Below the Line fundraising and awareness campaign in 2015 to help improve living conditions for the 1.2 billion impoverished people around the world.
The Live Below the Line campaign challeges people across the U.S., Australia, New Zealand, Canada and the United Kingdom to feed themselves with just $1.50 a day – the equivalent of the international Extreme Poverty Line – so they can better understand the lack of choice and opportunity faced by people living in poverty.
HP is the year-round technology partner for The Global Poverty Project and Global Citizen Festival, helping mobilize global action to end extreme poverty.
The Global Poverty Project announced that the 2013 Global Citizen Festival – a free ticketed concert on the Great Lawn of New York's iconic Central Park – will take place on September 28, 2013 with Stevie Wonder, Kings of Leon, Alicia Keys, and John Mayer.
