Two Pioneers in Recycling Unite to Reward Consumers for Their Environmental Efforts
Press Release
CHICAGO, February 6, 2013 /3BL Media/ – Coors Brewing Company, inventor of the first 100 percent recyclable aluminum can, today kicked off its latest sustainability initiative by announcing a partnership with Recyclebank®, the company that rewards people for taking every day green actions with discounts and deals. The program, Coors Recycles®, will support the Recyclebank mission to promote environmentally conscious waste disposal through a monetary contribution and special packaging.
Darden Restaurants, which includes popular eateries such as Red Lobster, Olive Garden, LongHorn Steakhouse and Bahama Breeze, is out to prove that while low-impact ambitions are challenging in the industry, going zero-waste is still an achievable goal.
As we celebrate America Recycles Day this week, it is a great time to develop some creative new ways to combat unnecessary waste and to reignite our interest in the three Rs we learned in grade school: reduce, reuse and recycle.
GlaxoSmithKline has introduced a new program to help consumers recycle their empty GSK respiratory inhalers and keep waste out of landfills. The Complete the Cycle program is the first of its kind in the pharmaceutical industry and is being offered to community-based retail pharmacies in 31 U.S. markets. Currently, inhalers may not be recycled by curbside recyclers and go to landfills.
Recycling the Weight of 165 737-700s in Four Years
If you’ve ever wondered how Southwest is doing its part to make a positive difference, that headline should help answer that question. Since 2008, Southwest Airlines has recycled the weight equal to nearly 165 Boeing 737-700 aircraft with our co-mingled recycling efforts.
It’s hard to believe the recycling symbol is more than 40 years old. Since its inception, recycling rates have slowly inched up to 34.1 percent as of 2010, according to the U.S. EPA. But there is still work to be done. Even 40 years later, many consumers remain confused, overwhelmed or apathetic toward recycling. Yet, one company is hoping to change that by making recycling the hottest thing since the Black Eyed Peas.
By John Bradburn, manager of GM’s waste-reduction efforts
We did it.
General Motors has achieved 100 landfill-free facilities – meaning zero waste from daily operations is sent to landfill. We have more landfill-free operations than any automaker, and we recycle and reuse more waste than any auto manufacturer.
For many years, Patagonia has been a leader in creative corporate social responsibility strategies. They have fearlessly waded into the deep unknown with experiments regarding supply chain transparency, recycling initiatives, and sustainability practices. Not surprisingly, their Common Threads Initiative is said to enhance eco fashion, raise awareness of clothing waste, and encourage consumers to…buy less?
Yes, Patagonia is encouraging consumers (a word meaning people who consume) to consume less. Uselessers, perhaps?
"Can I recycle both the bottle and its cap?" "Is there any way to bring this back to the store for disposal?" "What does a #3 recyclable symbol actually mean?" These are all questions consumers are faced with on a daily basis when it comes to home recycling. And now, a number of leading brands are banding together to provide clarity to consumers and solve for end-of-life issues.
Seven Caesars regions and 17 properties will contribute fuel made from waste vegetable oil
Press Release
LAS VEGAS, June 7, 2012 / 3BL Media / PRNewswire/ -- For the second consecutive year, Caesars Entertainment Corporation (NASDAQ:CZR) is sponsoring Dartmouth College's Big Green Bus tour across America. The converted Greyhound bus, operated by students, will run on recycled waste vegetable oil (WVO) as it travels the country educating individuals on best sustainability practices.
