8:46 Is the Time It Took to Take a Black Man’s Life. It’s Time to Reclaim This Number and Take the Time Back. To Turn Pain into Progress. 8:46 Is the Time We Will Take to Tell a Better Story, Reclaim Our Joy, And Reimagine Our Stories, 8 Minutes and 46 Seconds at a Time.
Tribeca Film Festival, SATURDAY MORNING, and P&G have joined forces to produce, finance, and promote films that are 8 minutes and 46 seconds in length in the hopes of turning a time associated with hate into a genuine reason for hope.
WIDEN THE SCREEN