For a long time the primary focus of marketers has been on reaching Millennials. But, to get ahead of current trends, companies need to turn their attention to the next generation on the horizon—Generation Z (Gen Z). Although Gen Z is relatively young – Demographers place its beginning anywhere from the early ’90s to the mid-2000s according to a 2015 article in the New York Times, they already have nearly
Sodexo brings mobile ordering to more than 850 campuses; San Francisco-based tech company now reaches 25% of all college campuses
GAITHERSBURG, Md., June 7, 2016 /3BL Media/ - Sodexo, world leader in Quality of Life Services, and Tapingo, the leading mobile commerce application for campus dining, today announced a partnership to bring mobile ordering to Sodexo university campuses across North America.
For teenage filmmakers in New York and Los Angeles, Ghetto Film School provides a one-of-a-kind opportunity to receive a rigorous, college-level film education, all at no cost to its students. Through its Fellows Program, the organization guides its members through both the art and business of moviemaking, giving them the tools they need to navigate professional careers in a creative field.
Giving and volunteerism remain a priority, but employees want more
BOSTON, June 1, 2016 /3BL Media/ – Two-thirds of American employees feel their work and personal life are becoming increasingly blended and nearly all (93%) want to work for a company that cares about them as an individual, according to the 2016 Cone Communications Employee Engagement Study.
May 27, 2016 /3BL Media/ - Utilities are entering a new era of customer engagement, spawned by the growing connected device market. To be successful and sustainable, utilities should focus on creating a simple and personalized dialogue with each customer – a concept that could be described as the “Customer of One.”
If you ever find yourself riding shotgun with me in the car, there’s a strong chance I’ll be listening to a podcast. It’s one of my favorite forms of media, and I use it for entertainment, news, sports, and general mind-expansion. The Podcasts app on my iPhone might be the most commonly opened app.
LIVESTRONG Day was such a fun and exciting day Friday. Thank you to the thousands of you around the world who took part by submitting your photos via Instagram and Twitter. Over 2,500 images were hashtagged #LIVESTRONGDay and #BandedTogether and, with a matching gift from our friends at J.P. Morgan Chase, we raised over $50,000 raised to support our cancer support programs and services! To view all of the photographs go to www.livestrongday.org Here are just a few of our favorite pictures that were submitted via Instagram.
Showing consumers the true impact of their purchases that support social and environmental initiatives can be difficult for brands. In fact, less than a quarter of Americans (24%) believe their purchases make a significant positive impact.
21st Century Fox celebrated Earth Day this year with the "Explore Your World" photo contest, giving colleagues across the globe the chance to combine their photography skills and their love of the outdoors by sharing their best nature photos on social media with #21CFExplore. More than 3,000 entries poured in from across the business as employees unleashed their inner explorers and posted stunning portraits of the world around them.