Shared Success: A Conversation with Verizon on Sustainability, Values & More
April 3, 2013 /3BL Media/ - Verizon recently released its 2012 annual report showcasing solid progress in delivering powerful answers in the areas of healthcare, education and energy management. This is the second year Verizon produced an Integrated Report, which combined its corporate responsibility performance with their traditional annual report on financial performance to offer a comprehensive vision for growth.
Verizon’s corporate responsibility is directly tied to its business strategy, so the company cannot talk about one without the other. This was the real motivator behind creating an Integrated Report.
As Verizon Chairman and CEO Lowell McAdam said in the report, “At the core of our growth strategy is our commitment to using our technology to address the world’s biggest challenges. We call this growth strategy “Shared Success,” an integrated approach to growth that drives both our business development and corporate responsibility efforts.” Verizon’s “Shared Success” opens new business markets, creates long-term value for shareowners, and helps solve community problems.
To discuss Verizon's "Shared Success" approach and the latest Integrated Report, Verizon's senior leadership, including Senior Vice President Kathryn C. Brown and Chief Sustainability Officer Jim Gowen, will participate in a webinar organized by CSRwire – and moderated by Editorial Director Aman Singh – today Wednesday, April 3, 2013. Among the questions we will explore:
- Verizon's "Shared Success" Model: How is Verizon using its advanced technology to create shared value in the areas of healthcare, education, and sustainability? How is Verizon measuring its success?
- Verizon's Sustainability Efforts and Carbon Intensity Metric: In 2011, Verizon set a long-term goal to reduce their carbon intensity – the amount of CO2 produced to move data running over their networks. How did the company do in 2012? How is being ‘green’ impacting the bottom-line? What new goals is Verizon setting to further its sustainability program?
- The Verizon Foundation as an Incubator for Innovation: Last year was one of transition for the Verizon Foundation as it revised its strategy by combining Verizon’s advanced technology with its philanthropic resources to address challenges in education, healthcare and energy management, in underserved communities. How does the new approach work? And why the need for change?
- The journey of Integrated Reporting: How is the company addressing the obvious and not-so-obvious challenges of integrated reporting and finding the connections between environmental, social and governance performance, shareholder value and customer service?
Date: April 3, 2013
Time: 12:00 p.m. ET